Legal

Privacy Policy

Last updated: 16 August 2026

1. Who we are

AdNova AI ("AdNova", "we", "us", "our") is the provider of the AdNova AI platform — the AI Business Brain and AdNova Business OS — available at adnova-ai.com and related subdomains. We are a company registered in the United Kingdom.

For any privacy questions you can contact us at info@adnova-ai.com.

2. What data we collect

We only collect data that is necessary to provide and improve our services:

  • Account data: name, email address, and role when you register or are invited.
  • Business data: the business information, website URLs, social links and documents you choose to add to your account.
  • Usage data: pages visited, features used, device type, browser and approximate location, collected to keep the platform secure and improve it.
  • Cookies and similar technologies: used for authentication, preferences and analytics (see section 6).
  • Payment data: handled by our payment processor Stripe; we do not store full card numbers on our servers.

3. Why we process your data (legal basis)

Under the UK GDPR and EU GDPR we process your data on the following legal bases:

  • Performance of a contract — to deliver the platform and features you signed up for.
  • Legitimate interests — to keep the service secure, prevent abuse, and improve it.
  • Consent — for optional analytics cookies and marketing communications, which you can withdraw at any time.
  • Legal obligation — where we are required to keep records by law.

4. How we use your data

We use your data to:

  • create and manage your account and business profile;
  • run AI analysis, reports and recommendations based on the business data you provide;
  • operate billing and subscriptions via Stripe;
  • send service notifications, security alerts and support responses;
  • diagnose problems, secure the platform and improve features;
  • comply with legal obligations.

We do not sell your personal data to third parties.

5. Sharing your data

We share data only with trusted processors that help us operate the service, under written agreements:

  • Cloud hosting and database providers that run the platform;
  • Stripe for payments and billing;
  • Email and notification providers to deliver messages you request;
  • AI model providers that power analysis and content generation;
  • Analytics tools to understand product usage (only where you have consented via cookies).

We may disclose data where required by law or to protect the rights, property or safety of AdNova, our users or others.

6. Cookies

We use cookies and similar technologies for four purposes:

  • Strictly necessary — to keep you logged in and secure (always on).
  • Preference — to remember settings like language and theme.
  • Analytics — to understand how the platform is used (opt-in).
  • Marketing — to measure campaign effectiveness (opt-in).

You can manage your cookie choices using the banner on first visit, and you can change them any time by clearing your browser storage for our domain.

7. Data retention

We keep your data only for as long as needed to provide the service and comply with legal obligations. Account data is kept while your account is active and deleted or anonymised within 90 days of account closure, except where law requires longer retention.

8. Your rights

Under UK/EU data protection law you have the right to:

  • access the personal data we hold about you;
  • rectify inaccurate data;
  • erase your data ("right to be forgotten");
  • restrict or object to processing;
  • data portability — receive your data in a structured, machine-readable format;
  • withdraw consent at any time without affecting processing that already took place.

To exercise any right, email info@adnova-ai.com. We respond within 30 days. If you are unhappy with our response you can complain to the Information Commissioner's Office (ICO) at ico.org.uk.

9. International transfers

Your data may be processed outside the UK/EEA. Where this happens we use appropriate safeguards such as Standard Contractual Clauses, the UK International Data Transfer Agreement, or another lawful transfer mechanism to ensure your data is protected to UK/EU standards.

10. Security

We apply industry-standard measures: encryption in transit and at rest, strict access controls, regular security reviews and least-privilege access for staff. No method of transmission is 100% secure, but we work hard to protect your data.

11. Children's data

AdNova AI is a business platform and is not intended for anyone under 16. We do not knowingly collect data from children. If you believe a child has provided us data, contact us and we will delete it.

12. Changes to this policy

We may update this policy to reflect changes in our service or the law. We will update the "Last updated" date above and notify users of material changes by email or in-app.

13. Contact

If you have any questions about this Privacy Policy or your data, or to make a request, contact us at info@adnova-ai.com.

We use cookies to improve your experience and analyse traffic. By clicking "Accept all", you agree to our use of cookies. See our Privacy Policy.